This a Full Remote job, the offer is available from: Cyprus, Armenia, Estonia, Latvia, Ukraine, North Macedonia, Hungary, Bulgaria, Albania, Poland, Romania, Uzbekistan, Portugal, Spain, Malta, Belgium, Germany, France, Slovakia, Czechia, Italy, Slovenia, Montenegro, Croatia, Serbia, Georgia (USA)
We’re looking for a senior, hands-on D2C performance marketer to be the first marketing hire for our client's subscription-based apps and SaaS products. You’ll own performance marketing end-to-end—from PPC strategy and analytics to budgeting and ROAS optimization—and work directly with the Founder. This is a high-ownership role: you’ll advise on product-market fit, creative strategy, and growth, and eventually build and manage a small team.
Products & Market
• Digital-only subscription products (Apps & SaaS)
• Pricing: $9.99/month – $120/year
• Initial market focus: US (experience here is highly preferred)
• Starting from zero: no traffic, no data
Responsibilities
• Own PPC and performance marketing strategy across primary channels (Meta, TikTok) and secondary channels as needed (Google)
• Full budget ownership and ROAS accountability
• Build analytics and tracking stack from scratch
• Advise on creative strategy and design needs
• Identify hires or external resources necessary for scaling
• Work with developers and designers to execute campaigns
• Hands-on execution, with future management of 2–3 team members
Requirements
• Senior-level, hands-on experience in D2C performance marketing
• Proven track record scaling subscription apps or SaaS
• Deep expertise in Meta & TikTok Ads
• Experience building analytics stacks from scratch
• Comfort owning budgets and results
• Strong critical thinking: ability to challenge ideas, suggest improvements, and guide product growth
• Fluent English; US market experience strongly preferred
• Hands-on mindset; willing to execute campaigns as well as strategize
What Success Looks Like (First 3 Months)
• Identify product-market fit for our apps
• Scale ad spend responsibly (€2–3k/day on primary channels) with measurable ROAS
• Advise on creative assets and marketing stack for scalable growth
This offer from "RemotelyTalents" has been enriched by Jobgether.com and got a 75% flex score.