Copper is reinventing home appliances for an electrified future, and they are seeking a Marketing Associate to broaden their marketing funnel and analyze results. The role involves building brand awareness, generating leads, and converting prospects into customers while collaborating with various teams.
Responsibilities
- Day-to-day social media contact
- Tracking marketing metrics across our website, multifamily, channel partner, and retail channels
- Internal management of paid media workstreams
- On-site support for events
- HubSpot work: creating emails and segments, troubleshooting workflows, etc
- Support direct mail program
- Support on business development, channel partner, and retail activities when additional capacity is needed
Skills
- Self starter: You're eager to dig into a project and get as far as you can without asking for assistance. 'I haven't done that before, but I'll figure it out' is something you should feel comfortable saying
- High emotional intelligence: This role will be interacting with people from different generations, backgrounds, and cultures regularly. You should be highly empathetic and able to connect with a variety of people
- A love of storytelling: You're plugged into the latest marketing communications channels and understand how to best present stories on each. Storytelling is a large part of our marketing strategy, whether it's telling the story of how an elderly couple finally treated themselves to a nice, new appliance or why batteries are critical to grid stability and energy security
- Strong writing and communication skills: This goes hand in hand with a love of storytelling. We are a small team so internal communication is also a critical skill you should possess or be eager to hone
Benefits
- We cover 100% of the premiums for our employees and 50% of the premiums for their dependents on our base plans for medical, dental, and vision insurance.
- We offer a 401(k) plan for employees to contribute to, in addition to many other benefits.
- Every employee, regardless of gender identity or expression, is eligible for 16 weeks of paid parental leave after three months of employment (eight weeks through Channing Copper and eight weeks CA Paid Family Leave).
Company Overview
We make battery-equipped appliances in order to make all of our homes better places to live. It was founded in 2022, and is headquartered in Berkeley, CA, US, with a workforce of 11-50 employees. Its website is https://www.channingcopper.com/.
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