Merkle is seeking a Senior Manager, Transformation Strategy to join their team. The role will involve leading individual consulting workstreams and delivering client discovery, facilitation, and strategic recommendations. The ideal candidate will have experience in consulting, business transformation, digital transformation, or integrated marketing strategy roles, and a passion for problem-solving and customer-centric approach.
Requirements
- Partner with Consulting delivery leads to lead individual consulting workstreams and deliverables related to transformation engagements
- Plan and facilitate client discovery through client interviews, document review, surveys / questionnaires, or marketing data analysis
- Manage daily consulting delivery efforts, including client meetings, discussions, workshops, deliverable reviews, or readouts
- Help clients assess overall business and organizational readiness for marketing transformation initiatives
- Lead discovery, prioritization, and development of customer use cases (B2B, B2C, B2B2C) according to client's strategic priorities and goals
- Plan and facilitate business prioritization workshops applying a combination of quantitative and qualitative methodologies to select top recommendations
- Use 1P tools to conduct customer-centric capability assessments and blueprints
- Use market and competitive research to uncover trends, benchmarks, and best practices to inform recommendations
- Support delivery of operating model / change management engagements, including organizational maturity assessments, process redesign, decision rights, governance, training plans, or playbooks to facilitate new ways of working
- Analyze client business processes and systems to identify inefficiencies, gaps, and areas for improvement
- Support operational projects related to marketing workflow automation and optimization, content governance, content supply chain optimization
- Facilitate work sessions and interviews with cross-functional teams and key stakeholders to assess gaps, gather business requirements, and validate recommendations
- Develop executive-level presentations, summarize findings into common themes that inform client recommendations and decision-making
- Create multi-year roadmaps to guide client implementation, in consultation with data and technology teams, to identify main dependencies and sequencing of recommendations
- Ensure meaningful client value is delivered through a mix of best-practice solutions, capabilities, and original thinking
- Identify main data points and measurements to show the impact of our approach and strategy on our client's business
- Support business development activities including identification, proposal development, and other pursuit activities
- Collaborate and build relationships with other Merkle/Dentsu teams to determine feasibility and lead cohesion around cross-channel recommendations/plans
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
Originally posted on Himalayas
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