Join our innovative team as a Product Marketer and drive business growth through strategic marketing initiatives! We're seeking a highly skilled and motivated professional to fill a contract-based role, working remotely from Mountain View, CA. As a key member of our team, you'll leverage your expertise to develop and execute marketing plans that resonate with mid-market customers, ultimately powering prosperity around the world.
Our client is a leading business and financial software company that empowers small businesses, accountants, and individuals to achieve their financial goals. With a strong focus on innovation, customer satisfaction, and corporate citizenship, they're committed to making a positive impact on the world. As a Product Marketer, you'll play a vital role in helping them achieve their mission.
About the Role:
We're looking for a self-starting strategic thinker with experience in translating market, product, and customer insights into effective marketing plans. As a Product Marketer, you'll be responsible for:
- Managing inbound and outbound product marketing programs, using storytelling, customer insights, data, and business acumen to drive initiatives and execute go-to-market plans
- Championing the voice of mid-market customers, developing a deep understanding of their needs, pain points, and attitudes
- Collaborating with cross-functional teams, including sales, finance, and product, to build revenue forecasts, marketing plans, and drive demand
- Analyzing campaign impact, tracking ROI, and making data-driven recommendations to optimize marketing strategies
- Co-owning revenue targets with mid-market sales partners, developing customer targeting and omni-channel demand strategies
Requirements:
- BA/BS degree or equivalent work experience, with 7-10 years of professional experience in marketing, driving go-to-market strategies, and supporting sales organizations
- Proven experience in SaaS companies, B2B marketing, and/or MBA a plus
- Exceptional communication, project management, and analytical skills, with the ability to lead and influence cross-functional teams
- Strong curiosity about customer needs, with a track record of making principled, data-based business decisions
What We Offer:
- Competitive salary range, with most candidates hired at the median of this range
- Perks available through Mom Pay (upon completion of waiting period for eligible engagements)
- Benefits: Medical, Dental, and 401k (no match)
- An Equal Opportunity Employer, committed to diversity, equity, and inclusion
Ready to Apply?
If you're a motivated and talented marketing professional looking to join a dynamic team, we encourage you to apply now! We're excited to review your application and discuss how you can contribute to our client's success.
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