VaynerMedia is a global integrated creative and media agency, built for today's consumers. They are seeking a Resident - Post Creative Strategist to monitor brand social channels, analyze trends, and engage with online conversations to enhance brand presence.
Responsibilities
- Ongoing monitoring of brand social channels & relevant online conversations, looking for the highest impact opportunities to engage (including proactive identification of conversations & communities strategically and creatively relevant for the brand)
- Continuous active listening on brands currently tracking every follower interaction: comments, responses, DM’s
- Analyze brand and cultural trends for consideration by the creative team
- Bring insight into a subject matter and a specific subculture
- Willing to go beyond basic tracking to analyzing and drawing hypotheses, including providing a daily digest of observations + recommendations
- Use third-party tools to manage the brand’s pages
- Follow proper escalation systems, as needed, for fans with negative feedback
- Seek opportunities to insert the brand in social conversation, whether around relevant trending topics/news or engaging with social influencers/celebrities/other brands
Skills
- A keen interest in marketing
- Consider oneself a Social Media 'know it all' and has experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc
- Can combine creativity and analytics with the ability to convert into a story
- Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc
- Strong writing and verbal skills
- Any experience using the following social listening tools is a plus, but not mandatory: Brandwatch/Crimson Hexagon, TweetDeck
- Any experience putting together presentations in written form using Google Slides
Benefits
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Company Overview
VaynerX is a global modern-day marketing and communications company. It was founded in 2016, and is headquartered in New York, New York, USA, with a workforce of 501-1000 employees. Its website is https://vaynerx.com.
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