Note: The job is a remote job and is open to candidates in USA. Huqiao Games is a company that bridges the gap between Western game publishers and the Chinese gaming market. They are seeking a part-time Marketing Director to promote their brand to Western game developers and publishers, focusing on driving global expansion and establishing partnerships in the Chinese market.
Responsibilities
• Develop and execute B2B marketing strategies targeting game publishers and studios
• Create industry-focused content: case studies, whitepapers, thought leadership, and campaigns
• Drive qualified lead generation (MQLs & SQLs) from B2B clients
• Collaborate with industry analysts, consultants, and partners
Skills
• 4+ years experience in the video game industry, B2B services, or industry marketing
• Proven ability to develop and execute B2B marketing strategies
• Strong understanding of publishers’ and studios’ business needs
• Available 4 hours/day during EU business hours
• Chinese language skills a plus, but not required
Benefits
• Flexible, fully remote work
• Opportunity to transition to a permanent full-time role
• Autonomy to lead strategy and execution in a fast-growing global company
Company Overview
• With China representing over 50% of Steam's global userbase, HUQIAO serves as the essential connection between Western publishers and the world's largest gaming market. It was founded in 2021, and is headquartered in Hong Kong, HK, with a workforce of 11-50 employees. Its website is https://www.huqiaogames.com.
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