Note: The job is a remote job and is open to candidates in USA. Optum is a global leader in health care innovation, aiming to transform the healthcare industry through advanced data analytics and AI. The AI MarTech Lead will drive AI engineering initiatives within the MarTech ecosystem, guiding a cross-functional team to deliver scalable AI/ML solutions and enhance customer engagement.
Responsibilities
• Define the roadmap for AI/ML applications within the MarTech ecosystem
• Establish and lead the AI/ML development lifecycle
• Lead a cross functional team focused on rapid prototyping and innovation in MarTech and help to establish the AI/ML development lifecycle
• Design, development, and deployment of AI/ML models and tools for product environments
• Ability to conduct code reviews, enforce best practices and ensure high quality deliverables
• Identify and prioritize high-impact use cases for AI/ML in areas such as personalization, predictive analytics, and campaign optimization and move the most promising concepts into production grade systems
• Establish clear KPIs and successful metrics for AI/ML initiatives
• Ensure compliance with data privacy, security, and ethical AI standards
• Prepare and deliver presentations to senior leaders and stakeholders, articulating strategy, progress, and business impact of AI/ML initiatives
• Partner with marketing, product, engineering, and data science leaders to operationalize AI solutions across channels and platforms
• Prepare and deliver presentations to senior leaders and stakeholders, articulating strategy, progress, and business impact of AI/ML initiatives
Skills
• Bachelors degree and 10+ years of experience in data analytics and machine learning frameworks
• 5+ years of experience in cloud AI/ML stacks (Azure, AWS, GCP) including containerization, workloads, distributed systems, and infrastructure ideally with exposure to marketing technology environments
• Experience with automate workflows using AI-driven tools and scripts to enhance productivity
• Experience in Python, REST APIs, Cloud AI platforms
• Demonstrated familiarity with HIPAA, PHI/PII handling, and enterprise-level compliance requirements
• Ability to translate complex technical concepts into business value
• Demonstrated familiarity with agile methodologies and rapid prototyping
• Expertise in Adobe Experience platforms
• Hands-on experience deploying production-grade ML and/or LLM systems at scale
• Solid leadership skills with experience managing cross-functional teams or innovation labs
• Ability to think strategically about technology ecosystems and future evolution
• All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Benefits
• A comprehensive benefits package
• Incentive and recognition programs
• Equity stock purchase
• 401k contribution
Company Overview
• Optum is a healthcare company that provides pharmacy services, health care operations, and population health management. It is a sub-organization of UnitedHealth Group. It was founded in 2011, and is headquartered in Eden Prairie, Minnesota, USA, with a workforce of 10001+ employees. Its website is https://www.optum.com/.
Company H1B Sponsorship
• Optum has a track record of offering H1B sponsorships, with 648 in 2025, 559 in 2024, 620 in 2023, 851 in 2022, 593 in 2021, 438 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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