Fine July is evolving into a whimsical, surrealist book & gift shop inspired by mid-century illustration, poetic doodles, and soft carnival imagery. The brand blends:
Jean Cocteau (gestural surrealist line work)
Matisse cutout simplicity
Miró’s playful abstraction
Doodles of Warhol / Picasso
Barbara Jones’ charming vintage whimsy
Ray Bradbury’s magical carnival atmosphere — but soft, not spooky
I’m seeking an illustrator to create a cohesive illustration system for the main Fine July brand — including a brand pattern, individual visual elements, a favicon, and applied brand assets such as labels, tags, tote bags, packaging, and bookmarks.
The tone is whimsical, poetic, elegant, and slightly mischievous.
Not childish. Not dark. A surreal, handcrafted charm.
Hand-drawn unevenness is crucial.
No glossy, perfect vectors.
1. Brand Pattern (Seamless Repeat)
2. Individual Illustrated Elements (20–40 assets) - ie, tent, carousel, bows, ribbons, suns, frames, ornamental flourishes, figures like marionettes, or tight-rope walker
3. favicon
4. brand assets
book mark design, packaging sticker, label
Apply Now
Apply Now